Words Are Your Best, VERY BEST, Friend
If you're new to copywriting or your copies just aren't convering then you're doing something wrong. Here are some tips to help you out.
First you need to figure out your market/niche and the best way to approach them (tone of voice). For example do you talk to your mates the same as you do a 90 year old suffering cancer patient? Absolutely not. Therefore think what tone you need to be communicating to your audience in.
For most 'audiences' there are always two tones you can take,
1. BUY NOW!!!! - I'm a rich prick and if you don't buy the price will only go up!
2. Work them into wanting the product slowly and seeing how you've gone from $0 to $10,000 a month but are still a modest and approachable person.
There are many variations on these 2 techniques, most of them I have seen and they all seem to work. What YOU have to do is figure out what approach you need to take with your niche. Then if after a few week its not really converting try the other approach.
Make sure whatever approach you take that the final copy is perfect and has ben written by someone with knowledge in the copywrite business.
Hope these ideas get a few of you thinking.
|