View Single Post
  #2 (permalink)  
Old 04-21-2010, 10:56 PM
smontano smontano is offline
Junior Member
 
Join Date: Jan 2009
Location: Orange County, California
Posts: 23
Rep Power: 0
smontano is on a distinguished road
Default Re: What to include in a landing page?

A video is a good way to get your main points across much faster then reading through a whole long site. Also your CTR could improve just off of changing your opt in box. You should really try changing it and doing split testing to see if it makes a difference.

Our page is more then just a landing page but you can see some of the designs and tactics we use just by looking at it and then you can try applying some of them to your site. Always remember to do your split testing in case it does not make a big difference then you can cross it off the list, change something else and run the split testing again. This truly is the only way to do your lading page justice when trying to improve your CTR/conversion rates.

Local Internet Marketing, SEO & Google AdWords Management: McIntosh Marketing

Good luck!
Reply With Quote