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Old 09-19-2009, 01:51 PM
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Hi All,

I am in the process of making some instructional videos that relate to our business which is Swimming Pool Supplies. And I will be making a promo video producing it along with doing a press release..

Now I am going to try to make the video to go viral and I have all the pieces I need except one thing.. A catchy title.. Its hard to come up with a lot of buzz around swimming pool care, tips, product reviews and such..

I need some suggestions for a great title.. Anyone?
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Old 09-22-2009, 01:00 AM
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Default Re: Need Title Suggestions

How about "Keep your pool blue without the pool blues"
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Old 09-23-2009, 01:14 AM
 
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Default Re: Need Title Suggestions

How about something along the lines for the DIY people, DIY:Home Pool Video Series - 12 Pro-Masters Videos something like that, play up on how they will be a Pro or somehow will learn enough to have their Masters degree in pool treatment, I mean, c'mon, your target audience is probably mostly male, you should know that if you tell them they are smart they'll do almost anything hahah... were dumb like that sometimes Ace hardware used to do alot of that, even like Menards, Home Depot, etc.. read or listen to those ads targeting DIY males in "that" age range.
Hope that gives you some ideas... maybe say the series is free(have them opt-in to a mailing list if you can) hmmm...sounds like fun!
Good Luck!

Doc
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Old 10-05-2009, 08:07 AM

 
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Default Re: Need Title Suggestions

I think you already launched your video, but I wanted to let you know that I normally do more keyword research before I pick a title. YouTube now has its own keyword research tool.

I did some training on this during a recent Tuesday night show. I think it's in the show archives.

I make sure I pick some good keywords with decent traffic, but not too much competition. Don't forget that videos are extremely valuable long after the viral effect is gone. They have a chance to rank in the search engines for years to come. I have videos on extremely high volume "money" terms ranking in the top 4 on Google more than a year after I posted them. Without the right keywords in the title that would never have happened.
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Old 10-09-2009, 03:10 PM
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Default Re: Need Title Suggestions

Thanks Bill,

I have another video coming up on backwashing your pool filter, and I will pay much more attention to the keyword research.

Todd
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