Communication is the thing that allows human interaction to occur. So its importance in business is obvious.

In live interactions with other humans, you can see in someone’s face if they’re getting what you’re saying, but on the internets you have to find these things out in other ways. When you send your customers an email, do they open it? Do they respond to it? Do they purchase products or services as a result? And if not, why not?

These questions are sorted out with testing. Using an email subscription service like Aweber, you can test your emails to see which get the best results. This makes the time you spend communicating with your customers worthwhile. Your time is valuable as a business owner, so you want to know that your communications to your public are understandable, appropriate and effective. Right? Right.

Watch the clip from this past live show for specifics on how Aweber works, results from my most recent split test, and training on how to use Aweber to test your own business emails.

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Category : Training Videos

6 Responses to “How To Use Aweber to Test Your Email Marketing Copy”

debi June 11, 2010

Aweber is an email subscription service that have very good deliverability rates. This means email sent from your AWeber account is less likely to get filtered as junk mail or spam……

Vera Blount November 16, 2010

The video does not play all the way through. Is anyone else having a problem with the video?

Olivier Vasquez November 19, 2010

this video stops @ 46 seconds…

Bill McIntosh November 23, 2010

We are working on getting this fixed, thank you for notifying us.

Bill McIntosh November 23, 2010

ok try it now!

Olivier Vasquez November 23, 2010

Works Fine NOW 🙂 Thanks